The event was originally called the California Wine Festival, and one winery kicked it all off—Robert Mondavi. In recent years, they’ve thrown the doors open to all comers, except that there’s a lot of politics that goes on backstage as to who gets in—and which wine region gets proclaimed as the theme. Italy got lucky for number 30, and someone with a crotchety Italian-English dictionary came up with the slogan Innovation by Tradition, whatever that means.
Nor is that enough of a fine-tuner; there’s also the “global focus”, which this year is sparkling wines. If you’re a lover of all things bright and bubbly, there’s more of what you crave in this year’s festival.
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